Webinars

Designing for human nature: What makes an engaging drug delivery solution?

Join Dan Lock, Design Insight & Strategy Lead at TTP to discover the principles and methods to follow when designing drug delivery systems that deeply engage patients and meet their true needs.

Dan shares his approach to design for engagement that focuses on patient motivation and making the desired actions easy, intrinsically rewarding and habit-forming to leave you inspired to create solutions that are accepted as part of people’s lives, not just burdensome reminders of their disease.

In this 30 minute session, we cover:

  • Key principles and methods for designing drug delivery solutions that deeply engage patients by meeting their true needs and fitting into their lives.
  • Our approach to designing for engagement that focuses on patient motivation and making the desired actions easy, intrinsically rewarding and habit-forming.
  • How to understand your users and their context to build drug-delivery solutions that provide lasting value and healthy outcomes.

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Last Updated
March 15, 2024
Dan Lock
Dan is a Chartered Ergonomist and Human Factors Specialist (C.ErgHF), he leads research programmes to capture and apply design insights in the development of medical devices and digital health solutions. With a background in psychology (BSc.) and human-computer interaction (MSc.), Dan combines an evidence-based approach with a keen understanding of user needs to address the complex challenges of usability, safety, and engagement in medical device design.
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